{"id":937,"date":"2015-05-26T12:28:22","date_gmt":"2015-05-26T10:28:22","guid":{"rendered":"http:\/\/massana.es\/blog\/ca\/suenas-en-color-o-en-blanco-y-negro\/"},"modified":"2015-07-07T18:04:21","modified_gmt":"2015-07-07T16:04:21","slug":"suenas-en-color-o-en-blanco-y-negro","status":"publish","type":"post","link":"https:\/\/blog.massana.es\/ca\/suenas-en-color-o-en-blanco-y-negro\/","title":{"rendered":"Somies en color o en blanc i negre?\u00bfSue\u00f1as en color o en blanco y negro?"},"content":{"rendered":"

<\/p>\n

Somies en color o en blanc i negre?<\/h1>\n

A Massana<\/em><\/span> creiem que els millors somnis s\u00f3n aquells que t\u2019omplen les nits<\/p>\n

d\u2019infinitat de colors. I no hi ha millor manera d\u2019aconseguir-ho que dormint amb<\/p>\n

un pijama d\u2019estil \u2018pop art\u2019. Com? Quan? On? T\u2019ho expliquem tot en aquest<\/p>\n

post.<\/p>\n

\"Colecci\u00f3n<\/p>\n

<\/p>\n

Qu\u00e8 \u00e9s el pop art?<\/h3>\n

L\u2019art pop \u00e9s un moviment art\u00edstic que neix a finals dels anys 50 a Anglaterra i<\/p>\n

als Estats Units com a contraposici\u00f3 al expressionisme abstracte, corrent art\u00edstic<\/p>\n

dominant durant l\u2019\u00e8poca, que consideraven buit i elitista. Mitjan\u00e7ant imatges<\/p>\n

de la cultura popular com per exemple: anuncis publicitaris, c\u00f2mics o objectes<\/p>\n

culturals, va aconseguir l\u2019apreciaci\u00f3 i acceptaci\u00f3 del p\u00fablic r\u00e0pidament.<\/p>\n

El moviment \u2018pop art\u2019 va omplir, i segueix omplint, els quadres de colors,<\/p>\n

formes senzilles i divertides, i continguts de f\u00e0cil interpretaci\u00f3. Quan pensem<\/p>\n

en \u2018pop art\u2019 a tots ens ve al cap el famos\u00edssim Andy Warhol i les seves<\/p>\n

meravelloses obres, per\u00f2 no va ser l\u2019\u00fanic responsable d\u2019omplir les nostres<\/p>\n

vides de color i alegria.<\/p>\n

\"Colecci\u00f3n<\/p>\n

Pijames amb molt d\u2019art<\/h3>\n

Actualment artistes com Romero Britto segueixen fent apologia d\u2019aquest<\/p>\n

corrent art\u00edstic que va marcar part del s.XX. Britto va dir una vegada que \u2018l\u2019art<\/p>\n

\u00e9s massa important com per no compartir-lo\u2019 i a Massana no hi podem estar<\/p>\n

m\u00e9s d\u2019acord. Per aix\u00f2 hem volgut fer art d\u2019una pe\u00e7a tant com\u00fa com el pijama<\/span><\/em>, i<\/p>\n

aix\u00ed omplir els vostres somnis d\u2019alegria, color i mil i una aventures.<\/p>\n

La nostra col\u00b7lecci\u00f3 Britto by Massana<\/span><\/em> est\u00e0 pensada per a noies i dones<\/p>\n

somiadores, din\u00e0miques, divertides i amants del color. Tonalitats rosades,<\/p>\n

vermells, grisos, negres i blaus s\u00f3n els colors que m\u00e9s predominen en els<\/p>\n

pijames. Tots i cadascun d\u2019ells s\u00f3n especials, transmeten felicitat i esperan\u00e7a<\/p>\n

amb els seus dibuixos i formes. \u00d3ssos, cors, gatets, piquets, mosaics,<\/p>\n

tipografies d\u2019all\u00f2 m\u00e9s divertides i peixets de tots colors seran els responsables<\/p>\n

d\u2019omplir els teus somnis d\u2019hist\u00f2ries m\u00e0giques. Amb quin et quedes?<\/p>\n

\"Pijamas<\/p>\n

Qui \u00e9s Romero Britto?<\/h3>\n

Romero Britto<\/span><\/em> \u00e9s un artista \u2018Pop art\u2019 autodidacte de renom internacional nascut a Brasil.<\/p>\n

Utilitza colors vibrants, temes divertits i cantells durs per captar l\u2019atenci\u00f3 dels esperits joves i<\/p>\n

dels col\u00b7leccionistes d\u2019art m\u00e9s refinats. El New York Times el descriu a la<\/p>\n

perfecci\u00f3: \u2018Britto \u00e9s l\u2019exhibici\u00f3 de la calidesa, l\u2019optimisme i l\u2019amor\u2019. El brasiler<\/p>\n

t\u00e9 una presencia significativa als Estats Units, Europa, Am\u00e8rica del Sud i \u00c0sia. I<\/p>\n

a part de crear, \u00e9s un artista molt comprom\u00e8s amb les obres ben\u00e8fiques. Des de l’any 2012 Massana t\u00e9 en exclusiva la llic\u00e8ncia dels seus acolorits\u00a0dibuixos per poder crear la col.lecci\u00f3 de pijames <\/span>Britto by Massana<\/span><\/em>. I t\u00fa, com somies?<\/p>\n

<\/p>\n

\u00bfSue\u00f1as en color o en blanco y negro?<\/h1>\n

En Massana<\/em><\/span><\/a> creemos que los mejores sue\u00f1os son aquellos que llenan tu noche<\/p>\n

de colores infinitos. Y qu\u00e9 mejor manera de hacerlo que con un pijama al m\u00e1s<\/p>\n

puro estilo \u2018pop art\u2019. \u00bfC\u00f3mo? \u00bfCu\u00e1ndo? \u00bfD\u00f3nde? Te lo contamos todo en este<\/p>\n

post.<\/p>\n

\"Colecci\u00f3n<\/p>\n

\u00bfQu\u00e9 es el pop art?<\/h3>\n

El arte pop es un movimiento art\u00edstico que nace a finales de los a\u00f1os 50 en<\/p>\n

Inglaterra y Estados Unidos como contraposici\u00f3n al expresionismo abstracto,<\/p>\n

corriente art\u00edstica dominante en la \u00e9poca, que consideraban vac\u00edo y elitista.<\/p>\n

Empleando im\u00e1genes de la cultura popular tales como anuncios publicitarios,<\/p>\n

c\u00f3mics u objetos culturales, consiguieron la apreciaci\u00f3n y aceptaci\u00f3n del<\/p>\n

p\u00fablico r\u00e1pidamente.<\/p>\n

El movimiento \u2018pop art\u2019<\/span> <\/em>llen\u00f3, y sigue llenando, los lienzos de color, formas<\/p>\n

sencillas y divertidas, y contenidos de f\u00e1cil interpretaci\u00f3n. Cuando pensamos<\/p>\n

en \u2018pop art\u2019 a todos nos viene a la cabeza el famos\u00edsimo Andy Warhol y sus<\/p>\n

magnificas obras, pero no fue el \u00fanico responsable de llenar nuestras vidas de<\/p>\n

color y alegr\u00eda.<\/p>\n

\"Colecci\u00f3n<\/p>\n

Pijamas con mucho arte<\/h3>\n

Actualmente artistas como Romero Britto siguen haciendo apolog\u00eda de esta<\/p>\n

corriente art\u00edstica que marc\u00f3 parte del s.XX. Britto dijo una vez que \u2018el arte es<\/p>\n

demasiado importante para no compartirlo\u2019 y en Massana no podemos estar<\/p>\n

m\u00e1s de acuerdo. Por eso hemos querido hacer arte de una pieza tan com\u00fan<\/p>\n

como el pijama<\/span><\/em><\/a>, y as\u00ed llenar vuestros sue\u00f1os de alegr\u00eda, color y mil aventuras.<\/p>\n

Nuestra colecci\u00f3n Britto by Massana<\/span> <\/em><\/a>est\u00e1 pensada para chicas y mujeres<\/p>\n

so\u00f1adoras, din\u00e1micas, divertidas y amantes del color. Tonalidades rosadas,<\/p>\n

rojos, grises, negros y azules predominan en los pijamas. Todos y cada uno de<\/p>\n

ellos son especiales, transmiten felicidad y esperanza con sus dibujos y formas.<\/p>\n

Ositos, corazones, gatitos, topos, mosaicos, divertidas tipograf\u00edas y peces<\/p>\n

ser\u00e1n los responsables de llenar tus sue\u00f1os de historias m\u00e1gicas. \u00bfCu\u00e1l eliges?<\/p>\n

\"Pijamas<\/p>\n

\u00bfQui\u00e9n es Romero Britto?<\/h3>\n

Romero Britto<\/em><\/span><\/a> es un artista \u2018Pop art\u2019 autodidacta de renombre internacional nacido en Brasil.<\/p>\n

Utiliza colores vibrantes, temas divertidos y bordes duros para captar la atenci\u00f3n de<\/p>\n

los esp\u00edritus j\u00f3venes y de los coleccionistas de arte m\u00e1s preciados. El New York<\/p>\n

Times lo describe a la perfecci\u00f3n: \u2018Britto es la exhibici\u00f3n de la calidez, el<\/p>\n

optimismo y el amor\u2019. El brasile\u00f1o tiene una presencia significativa en Estados<\/p>\n

Unidos, Europa, Am\u00e9rica del Sur y Asia. Y a parte de crear, es un artista muy<\/p>\n

comprometido con las obras ben\u00e9ficas. Desde el a\u00f1o 2012 Massana tiene en exclusiva la licencia de sus coloridos dibujos para poder crear\u00a0su \u00a0colecci\u00f3n de pijamas Britto by Massana<\/span><\/em><\/a>.<\/p>\n

Y t\u00fa, \u00bfC\u00f3mo sue\u00f1as?<\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Somies en color o en blanc i negre? A Massana creiem que els millors somnis s\u00f3n aquells que t\u2019omplen les nits d\u2019infinitat de colors. I no hi ha millor manera d\u2019aconseguir-ho que dormint amb un pijama d\u2019estil \u2018pop art\u2019. Com? Quan? On? T\u2019ho expliquem tot en aquest post.<\/p>\n","protected":false},"author":1,"featured_media":759,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[124],"tags":[140,141,142,136,143,131,144,146],"class_list":["post-937","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-massana-ca","tag-coleccion-homewear-ca","tag-color-ca","tag-comodidad-ca","tag-massana-ca","tag-nueva-coleccion-ca","tag-pijamas-ca","tag-pijamas-mujer-ca","tag-romero-britto-ca"],"yoast_head":"\nSomies en color o en blanc i negre?\u00bfSue\u00f1as en color o en blanco y negro? - Blog Massana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.massana.es\/ca\/suenas-en-color-o-en-blanco-y-negro\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Somies en color o en blanc i negre?\u00bfSue\u00f1as en color o en blanco y negro? - Blog Massana\" \/>\n<meta property=\"og:description\" content=\"Somies en color o en blanc i negre? 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A Massana creiem que els millors somnis s\u00f3n aquells que t\u2019omplen les nits d\u2019infinitat de colors. I no hi ha millor manera d\u2019aconseguir-ho que dormint amb un pijama d\u2019estil \u2018pop art\u2019. Com? Quan? On? 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